Patagonia announces the addition of Ryan Shadrin to its senior management team as Vice President of Global Direct to Consumer. In this new role, Shadrin will provide strategic vision and leadership to develop and grow a best in class digital and in store experience for Patagonia customers.
Patagonia announces the addition of Cory Bayers to its senior management team as Vice President of Marketing. In this role, Bayers will engage communities around the world on Patagonia’s best-in-class products, core values based in quality and environmentalism, and broaden its reach as a leader in innovation and responsible practices.
PATAGONIA CONTINUES TO EXPAND ITS FAIR TRADE PROGRAM FOR FALL 2016 DIRECTLY IMPROVING THE LIVES OF FACTORY WORKERS
More than 40 million people are directly involved in the global textile manufacturing industry and many are living in the poorest parts of the world. It is no secret that working conditions and wages are often inhumane and unacceptable; frequent news headlines and tragedies in factories remind the world about the dangers these workers face.
Patagonia’s supply chain alone involves nearly 75 factories and more than 100,000 workers worldwide. As a complement to Patagonia’s own robust factory monitoring program, the company has partnered with Fair Trade USA, an organization that has developed a well-established program for ensuring products are made in factories and farms where workers are safe, treated with respect and paid fair compensation for their labor.
PATAGONIA PROVISIONS ANNOUNCES LONG ROOT ALE – A NORTHWEST-STYLE PALE ALE MADE WITH KERNZA® PERENNIAL GRAIN
Patagonia Provisions, in partnership with Hopworks Urban Brewery (HUB) in Portland, Oregon, today announced the launch of Long Root Ale, a Northwest-Style Pale Ale made with organic ingredients and Kernza perennial grain. Looking for solutions to repair the food systems that sustain us, Long Root Ale represents another step towards transforming agricultural practices and supporting sustainable farming.
PATAGONIA’S HIGH ALPINE KIT: AN INNOVATIVE LAYERING SYSTEM BUILT FOR HIGH-ALTITUDE CLIMBING TO MEET THE DEMANDS OF MODERN ALPINISM
Patagonia’s High Alpine Kit is a tightly integrated layering system—from baselayer to belay parka— designed with acute attention to detail and minimalist design principles for moving efficiently through the Earth’s least forgiving environments. Patagonia asked its alpine climbing ambassadors to imagine, build and test pieces of clothing they could use individually or as components of a system for climbing in high alpine zones. Each piece in the kit is patterned to work seamlessly with the next, creating flawless integration while being simultaneously effective as individual pieces.
PATAGONIA LAUNCHES VOTE OUR PLANET: A NATIONAL CAMPAIGN URGING AMERICANS TO VOTE UP AND DOWN THE BALLOT TO PROTECT OUR AIR, WATER AND SOIL
Today, Patagonia is launching Vote Our Planet – a major non-partisan environmental campaign urging Americans to vote up and down the ballot to elect officials and support referendums that will defend our planet’s air, water and soil and protect the health and well-being of American families. With the environmental crisis reaching a critical tipping point, Vote Our Planet is designed to rally people in every corner of America to set aside their frustration with America’s divisive political atmosphere and vote purposefully with the environment as their top issue when they head to the polls in November.
Ten years after its original publication, Penguin Books has released a completely revised and expanded edition of Patagonia founder and owner Yvon Chouinard’s classic 2006 memoir, Let My People Go Surfing: The Education of a Reluctant Businessman – with more than 40 percent new material and featuring a new foreword by activist and author Naomi Klein.
In a groundbreaking new book, Family Business: Innovative On-Site Child Care Since 1983 by Malinda Chouinard and Jennifer Ridgeway, Patagonia reveals how and why the company has offered corporate-sponsored on-site child care for over thirty years, and encourages other companies to do the same. Aimed at business and early childhood leaders, human resources departments and parents, the book presents a case for why providing high quality on-site child care to working families is both good for families and good for the bottom line.
SAY GOODBYE TO NEOPRENE: PATAGONIA INTRODUCES WORLD’S FIRST WETSUITS MADE WITH FSC® CERTIFIED NATURAL RUBBER
New for Fall 2016, Patagonia introduces the world’s first and only neoprene-free wetsuits made with natural rubber from sources that are Forest Stewardship Council® certified by the Rainforest Alliance. It’s a groundbreaking innovation that doubles down on the company’s initial entry into natural rubber in 2014 with another industry first, and expands Patagonia’s Yulex® wetsuit offering from two to 21 full-length suits for men, women and kids.
PATAGONIA PROVISIONS RELEASES A DOCUMENTARY DETAILING THE CRITICAL ROLE FOOD WILL PLAY IN SOLVING THE ENVIRONMENTAL CRISIS
SAUSALITO, California. (August 1, 2016) – Patagonia Provisions today announced the release of Unbroken Ground – a 25-minute film that explores the critical role food plays in finding solutions to the environmental crisis. The vast majority of our food is produced using methods that reduce biodiversity, decimate soil and contribute to climate change. Patagonia Provisions believes that food can and should be grown, harvested and produced in ways that restore the land, water, wildlife and human health.
Patagonia’s Nano Puff styles now have a lighter environmental impact and the same pinnacle performance benefits that have made the Nano Puff a go-to-piece for every outdoor activity. While it’s not easy to lighten the environmental impact of a technical piece like the Nano Puff without sacrificing performance, Patagonia challenged its partners at PrimaLoft to help. The result – PrimaLoft® Gold Insulation Eco – is eco-friendly, premium synthetic insulation made with 55% recycled content.
Patagonia and UC Berkeley Haas School of Business Invite Next Generation of Business Leaders to Solve Environmental Challenge
On April 21-22, graduate student teams from leading universities across the United States will come together to compete in the development of potential solutions to a real and urgent problem faced by Patagonia. This is the final round of a first-of-its-kind case competition. Patagonia invited students from interdisciplinary backgrounds to help address a current issue that the outdoor industry faces, which deals with the tension between building the best product while causing the least amount of environmental harm.
Led by Patagonia and Kina’ole Capital Partners, LLC, a first-of-its-kind group of five certified B-Corporations has come together to create a $35 million tax equity fund that will make the benefits of solar power available to thousands of U.S. households. The new fund uses state and federal tax credits to direct Patagonia’s tax dollars for residential development of affordable, efficient Sungevity solar energy systems.
PATAGONIA RELEASES “TOOLS FOR GRASSROOTS ACTIVISTS” – EVERY ACTIVIST’S HANDBOOK TO THE ENVIRONMENTAL MOVEMENT
Patagonia is proud to announce the release of a new book drawn from everything we’ve learned over the years about how to succeed in building successful grassroots environmental campaigns. Patagonia’s Tools for Grassroots Activists: Best Practices for Success in the Environmental Movement makes the best wisdom and advice from our biennial Tools Conference available to activists everywhere for the first time.
With an eye toward making the best fishing wader in the world, Patagonia brought together an incredible array of in-house quality experts, advanced R&D engineers, fabric developers, designers – and, of course, seasoned field testers – to create an all-new line of waders for men and women in Spring 2016.
This holiday season, I have an early New Year’s resolution for the sake of Planet Earth: let’s all become radical environmentalists.
This sounds like a big leap – but it’s not. All you need is a sewing kit and a set of repair instructions.
VENTURA, Calif. – On Dec. 8 in Paris, Patagonia CEO Rose Marcario will discuss the choices consumers can make to reduce their carbon footprint and ‘vote with their dollars’ in support of businesses committed to the environment at The International New York Times Energy for Tomorrow conference, a COP21 approved event.
PATAGONIA RELEASES A DOCUMENTARY DEPICTING AN EPIC STRUGGLE BETWEEN BACKCOUNTRY PROTECTION AND DEVELOPMENT
This fall, Patagonia will release Jumbo Wild – a gripping, hour-long documentary film by Sweetgrass Productions telling a true story of the decades-long battle over the future of British Columbia’s iconic Jumbo Valley – highlighting the tension between protection of wilderness and the backcountry experience and ever-increasing development interests in wild places.