What the Pluck!? - 100% Traceable Down

What the Pluck!? - 100% Traceable Down

Today, Patagonia release a short animated film to show people the realities of conventional down sourcing. Heading into winter, our goal is to help people understand where their goose down comes from. Down is a byproduct of the meat industry. Without safeguards to assure animal welfare, it can be a little scary. This film is designed to put this issue at top of mind.

Investing In Our Oceans’ Health

Investing In Our Oceans’ Health

Bureo turns derelict plastic fishing nets collected along the coast of Chile into high-quality skateboard decks – with plans to go global

Millions of tons of plastic enter our oceans each year. According to the United Nations, old fishing gear accounts for more than 10% of plastic pollution. Fishing is a global industry and this is a global issue – it leads to major degradation of our ocean ecosystems.

PATAGONIA & KINA‘OLE INVEST $27 MILLION IN SOLAR FOR HAWAI‘I

PATAGONIA & KINA‘OLE INVEST $27 MILLION IN SOLAR FOR HAWAI‘I

VENTURA, Calif. (Oct. 15, 2014) – Patagonia today announced a $13 million tax equity investment in solar power for Hawai‘i – joining with local solar finance company Kina‘ole Capital Partners, LLC to create a new fund that will purchase more than 1,000 rooftop solar energy systems in Hawai‘i, where homeowners currently pay three times the U.S. average price for electricity.

Patagonia Announces Addition of Corey Simpson to Ventura-Based Public Relations Team

Patagonia today announced the addition of Corey Simpson to its Ventura-based public relations team as PR & Communications Coordinator. In this role, Corey will work closely with Adam Fetcher and Jess Clayton to engage with a wide range of media about Patagonia's key product, environmental and brand stories. Corey brings to the role a deep knowledge of Patagonia, its products and its culture – having worked in the company’s Learning & Development Department for several years. His face will likely be familiar to much of the outdoor industry media, as Corey has also been supporting the PR team with line showings at the Outdoor Retailer trade show for the past two seasons. Corey has a BA in Communications from UC Santa Barbara and is an avid outrigger paddler, skier and runner. He can be reached at: corey.simpson@patagonia.com.

Patagonia Launches Truth to Materials Collection

Patagonia Launches Truth to Materials Collection

Today Patagonia is launching a new collection called Truth to Materials - a capsule collection containing seven styles which explore radical new methods of manufacturing, born from a desire to reimagine the first stage of a product’s life: the source of raw materials. Each piece is made from reclaimed or alternatively sourced fabrics -- Men's Undyed Cashmere Snap-T Pullover, Women's Undyed Cashmere Cardigan, Men's Reclaimed Cotton Hoody, Women's Reclaimed Cotton Crew, Men's Reclaimed Wool Jacket, Women's Reclaimed Wool Parka, and the Reclaimed Down Scarf.

Patagonia Funds Environmental Groups Worldwide

Today we released our “Environmental & Social Initiatives 2014” book that details the steps we took over the last year toward becoming more environmentally and socially responsible. We are excited to highlight our growing support for grassroots environmental organizations around the world.  

WSJ: Companies Boost Startup Spending

Patagonia was mentioned in The Wall Street Journal article titled "Companies Boost Startup Spending" focusing on the growing trend of Venture Capital funds.

New Patagonia Ad: Best Weed in Town

New Patagonia Ad: Best Weed in Town

We'd like to call your attention to a new ad we're running for the next iteration of Patagonia’s plant-based Yulex wetsuit for Fall/Winter 2014 in select publications this fall.

The ad states: WE HAVE THE BEST WEED IN TOWN (and we’re giving it away)

NYT: At Patagonia, the Bottom Line Includes the Earth

Patagonia’s promotion of Yulex is the latest example of its unusual commitment to advancing sustainability, sometimes at the expense of its bottom line. It introduced organically grown cotton into its products in the 1990s, pushing ahead even though it lost customers and money on the transition. It has rejiggered its corporate structure so it can count success in factors that benefit the public, like helping the environment, rather than simply maximizing profit, without the fear of being sued by potential investors.

A New Patagonia.com & Press Blog

We launched a brand new Patagonia.com in the past week. In a few words, the new site provides our customers with a really beautiful, streamlined experience on any device – getting people closer to the sports they love and giving a more transparent look at the factories where their gear is made. Below, I’ve described a few more key features – definitely let me know if you’re interested in more information. Best thing to do is just give it a rip!

DAMNATION NOW AVAILABLE ON DEMAND AND ON iTUNES

DAMNATION NOW AVAILABLE ON DEMAND AND ON iTUNES

Ventura, Calif. (July 8, 2014) – Patagonia today launched the award-winning documentary film DamNation on iTunes and through several On Demand services. DamNation is a film odyssey that explores the sea change in our national attitude from pride in big dams as engineering wonders to the growing awareness that our own future is bound to the life and health of our rivers.

 

Campaign Victory in Patagonia

In case you haven’t heard the news, I want to call your attention to a major, hard-won environmental victory yesterday, with the Chilean government's cancellation of environmental permits for the HidroAysén five-dam power project that threatened Patagonia's free-flowing Baker and Pascua Rivers. We congratulate the Chilean people for their victory. 

NYT Op-Ed: Tear Down Deadbeat Dams

Don't miss it! The New York Times published an op-ed by Yvon Chouinard, Patagonia founder and DamNation executive producer, calling for the removal of low value, high cost, "deadbeat dams." Read the piece here.

Watch the DamNation trailer, download the film on Vimeo and learn more about this growing movement by visiting www.damnationfilm.com.  

The New York Times

The New York Times